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SIRI SIRI × THE YARD Summer Festival [notice of postponement]

Shop Event | 2022.07.02

SIRI SIRI × THE YARD Summer Festival [notice of postponement]

*Event postponement notice*
The [SIRI SIRI × THE YARD Summer Festival] was scheduled for 2 days on 7/15 (Fri) and 7/16 (Sat), but the employees working at our office were affected by the new coronavirus. We have found that you are infected with a virus, so we will postpone it in consideration of the safety of our customers.

We apologize for any inconvenience this may cause to customers who were looking forward to visiting us. SIRI SIRI directly managed stores will be open as usual. In response to this incident, we give top priority to the safety and health of customers and store employees, etc., and promptly implement measures such as disinfection in the store. For customers who are planning to visit us, we ask that you wear a mask and disinfect when entering the store.

Regarding the postponement schedule of this event, we will announce it again on Instagram and website.

[7/26 Updated] The schedule has been decided → SIRI SIRI × THE YARD Summer Festival 8/5&6

For 2 days on 7/15 (Fri) and 7/16 (Sat), the jewelry brand SIRI SIRI and the kimono brand THE YARD will collaborate to hold a limited summer event "SIRI SIRI × THE YARD Summer Festival".

Many yukatas from THE YARD are available at Akasaka SIRI SIRI directly managed stores. Professional staff will try on and take measurements. We will also sell obidome made in collaboration with SIRISERI and THE YARD. SIRISIRI jewelry has a full lineup of items that are perfect for yukata. Please enjoy the try-on. Men's yukata is also available, so men can enjoy it too.

On the 15th (Friday), enjoy the sunset time with a refreshing glass perfect for summer at the natural wine specialty store awai. On the 16th, we will serve summer sweets from HIGASHIYA and cold tea from SA THÉ SA THÉ to everyone who visits us.

This year, we can finally enjoy fashion in a yukata. SIRI SIRI and the staff of THE YARD look forward to welcoming you to the event, where you can meet your own unique outfit this summer.

A new brand born from Yamato Co., Ltd., which has a history of more than 100 years, with the theme of “kimono that creates a new daily life that can be worn like a white shirt”. Aiming for a new “kimono culture” that blends into modern lifestyles and culture, we will breathe new life into the world of kimono while valuing the tradition and charm of kimono that can only be realized in “Japan”. We would like people who thought they had nothing to do with kimono to wear “THE YARD” kimono and experience a new lifestyle. That's why I started this brand.

7-6-41 Akasaka, Minato-ku, Tokyo 107-0052

[event date]
2022/7/15 (Fri) 17:00~20:00
2022/7/16 (Sat) 13:00~18:00

・During the festival period, customers who come to the store wearing a yukata, or who purchase a yukata or jewelry on the day of the festival will receive a 10% discount on their purchase.
・Two types of yukata are available: tailor-made and haute couture.

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