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SIRI SIRI × THE YARD Summer Festival 8/5&6

Shop Event | 2022.07.26

SIRI SIRI × THE YARD Summer Festival 8/5&6

On August 5th (Friday) and August 6th (Saturday), the jewelry brand SIRI SIRI and the kimono brand THE YARD will collaborate to hold a limited summer event "SIRI SIRI × THE YARD Summer Festival".

Many yukatas from THE YARD are available at Akasaka SIRI SIRI directly managed stores. Professional staff will try on and take measurements. We will also sell obidome made in collaboration with SIRISERI and THE YARD. SIRISIRI jewelry has a full lineup of items that are perfect for yukata. Please enjoy the try-on. Men's yukata is also available, so men can enjoy it too.

On the 5th (Friday), enjoy the sunset with a refreshing glass perfect for summer at the natural wine specialty store awai. On the 6th (Sat), we will serve summer sweets from HIGASHIYA and cold tea from SA THÉ SA THÉ to everyone who visits us.

This year, we can finally enjoy fashion in a yukata. SIRI SIRI and the staff of THE YARD look forward to welcoming you to the event, where you can meet your own unique outfit this summer.

A new brand born from Yamato Co., Ltd., which has a history of more than 100 years, with the theme of “kimono that creates a new daily life that can be worn like a white shirt”. Aiming for a new “kimono culture” that blends into modern lifestyles and culture, we will breathe new life into the world of kimono while valuing the tradition and charm of kimono that can only be realized in “Japan”. We would like people who thought they had nothing to do with kimono to wear “THE YARD” kimono and experience a new lifestyle. That's why I started this brand.

7-6-41 Akasaka, Minato-ku, Tokyo 107-0052

[event date]
2022/8/5 (Fri) 17:00~20:00
2022/8/6 (Sat) 13:00~18:00

・During the festival period, customers who come to the store wearing a yukata, or who purchase a yukata or jewelry on the day of the festival will receive a 10% discount on their purchase.
・Two types of yukata are available: tailor-made and haute couture.

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